
Alba paired up with premium denim label DL1961 on a collection of 10 denim styles, entitled JAxDL, which will hit stores and DL1961.com in August. No word yet on the line's price points.
The actress and head honcho of The Honest Company, her extremely successful organic baby, beauty, and home-goods line, also stars in the brand's spring 2016 ad campaign (pictured here), which was shot by Boo George.
"It’s my first foray into fashion design, but I know I want to design for women of every body type," Alba said in a press release. "Feeling beautiful and confident in a pair of jeans is what every woman wants, and I want to be able to give them that."

Alba is frequently snapped in paparazzi shots donning jeans, and apparently her personal collection is quite extensive: “I probably have two full racks of denim, and each hanger is doubled up," she told Vogue. "It’s excessive. It’s next-level. I wear so much of it.” She also has managed to master the fine art of the professional denim skirt.

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